Web Design
Websites and digital products that explain what you do in seconds and turn visitors into clients. From brand to landing page to product UI, designed as one system.
Framer
UX/UI
I design websites and product interfaces that carry the brand’s visual DNA, from the first scroll to the dashboard.
Web Design That Carries the Brand
A website is often the first real conversation with a client. That’s why I design it as part of the brand system, not as an afterthought.
MAXA Consulting
Website for MAXA, a strategic commercial consulting firm with offices in Colombia and the United States that guides people and companies through documentation, international banking and corporate solutions. Website in Spanish for the LATAM market.
Web Design · Framer Development · UX/UI · Consulting · 2026
Challenge
MAXA’s services are complex and built on trust. Visitors needed to understand in seconds what the firm does, what it doesn’t do and how the process works, without legal jargon.
Solution
A sober black-and-white editorial system with one orange accent: B/W photography, a step-by-step process tracker, tabs for each type of client, clear fees and an FAQ that sets expectations. 16 pages built natively in Framer, with Cal.com booking, WhatsApp contact and forms.
Result
A complete 16-page site (services, client profiles, cases, guides and contact), fully responsive and ready for the client to edit on their own.
OndAI
Brand, website and product experience for an AI trend analyst. OndAI is a SaaS for companies with creative teams: it spots what’s taking off on social media in English and Portuguese before it reaches Spanish, explains why it works and delivers ready-to-publish drafts in the brand’s voice.
Naming · Brand Identity · Web Design · Dashboard UI · SaaS · AI
Challenge
Content teams hear about a trend once it has reached Spanish and is in every feed, and by then it’s too late. The challenge was to turn a complex technical system (sources, data, models) into something a person could understand and use in seconds.
Solution
I started with the name: OndAI, from “onda” (wave), because trends rise and fall like a wave. From there came the whole system: a warm orange, brown and lilac palette, clear typography, a paper-plane icon that takes off and graphics that show each trend as a growing curve. I carried that language into the website, the dashboard (Radar, Swipe, Watch, Calendar and Mockups) and the demo video, so everything tells the same story.
Result
A complete brand and product experience, designed alongside a team of four systems engineers. In a team of engineers, design isn’t the last step: it’s what makes people understand what you built. Design: Laura Rodríguez · Engineering: Juan Diego Valencia, Juan Canchala, Juan Diego Collazos, Nicolas Carreño.
Dew Skincare
A soft, editorial one-page template for skincare brands, facial studios and cosmetologists. Large close-ups, texture-first product cards and a Korean-inspired design, free on the Framer Marketplace.
Framer Template · Web Design · Framer Development · Responsive · 2026
Want something like this for your brand?
Tell me about your project. I reply within 24–48 h with a tailored proposal.
Web Design
Websites and digital products that explain what you do in seconds and turn visitors into clients. From brand to landing page to product UI, designed as one system.
Framer
UX/UI
I design websites and product interfaces that carry the brand’s visual DNA, from the first scroll to the dashboard.
Web Design That Carries the Brand
A website is often the first real conversation with a client. That’s why I design it as part of the brand system, not as an afterthought.
MAXA Consulting
Website for MAXA, a strategic commercial consulting firm with offices in Colombia and the United States that guides people and companies through documentation, international banking and corporate solutions. Website in Spanish for the LATAM market.
Web Design · Framer Development · UX/UI · Consulting · 2026
Challenge
MAXA’s services are complex and built on trust. Visitors needed to understand in seconds what the firm does, what it doesn’t do and how the process works, without legal jargon.
Solution
A sober black-and-white editorial system with one orange accent: B/W photography, a step-by-step process tracker, tabs for each type of client, clear fees and an FAQ that sets expectations. 16 pages built natively in Framer, with Cal.com booking, WhatsApp contact and forms.
Result
A complete 16-page site (services, client profiles, cases, guides and contact), fully responsive and ready for the client to edit on their own.
OndAI
Brand, website and product experience for an AI trend analyst. OndAI is a SaaS for companies with creative teams: it spots what’s taking off on social media in English and Portuguese before it reaches Spanish, explains why it works and delivers ready-to-publish drafts in the brand’s voice.
Naming · Brand Identity · Web Design · Dashboard UI · SaaS · AI
Challenge
Content teams hear about a trend once it has reached Spanish and is in every feed, and by then it’s too late. The challenge was to turn a complex technical system (sources, data, models) into something a person could understand and use in seconds.
Solution
I started with the name: OndAI, from “onda” (wave), because trends rise and fall like a wave. From there came the whole system: a warm orange, brown and lilac palette, clear typography, a paper-plane icon that takes off and graphics that show each trend as a growing curve. I carried that language into the website, the dashboard (Radar, Swipe, Watch, Calendar and Mockups) and the demo video, so everything tells the same story.
Result
A complete brand and product experience, designed alongside a team of four systems engineers. In a team of engineers, design isn’t the last step: it’s what makes people understand what you built. Design: Laura Rodríguez · Engineering: Juan Diego Valencia, Juan Canchala, Juan Diego Collazos, Nicolas Carreño.
Dew Skincare
A soft, editorial one-page template for skincare brands, facial studios and cosmetologists. Large close-ups, texture-first product cards and a Korean-inspired design, free on the Framer Marketplace.
Framer Template · Web Design · Framer Development · Responsive · 2026
Want something like this for your brand?
Tell me about your project. I reply within 24–48 h with a tailored proposal.
Web Design
Websites and digital products that explain what you do in seconds and turn visitors into clients. From brand to landing page to product UI, designed as one system.
Framer
UX/UI
I design websites and product interfaces that carry the brand’s visual DNA, from the first scroll to the dashboard.
Web Design That Carries the Brand
A website is often the first real conversation with a client. That’s why I design it as part of the brand system, not as an afterthought.
MAXA Consulting
Website for MAXA, a strategic commercial consulting firm with offices in Colombia and the United States that guides people and companies through documentation, international banking and corporate solutions. Website in Spanish for the LATAM market.
Web Design · Framer Development · UX/UI · Consulting · 2026
Challenge
MAXA’s services are complex and built on trust. Visitors needed to understand in seconds what the firm does, what it doesn’t do and how the process works, without legal jargon.
Solution
A sober black-and-white editorial system with one orange accent: B/W photography, a step-by-step process tracker, tabs for each type of client, clear fees and an FAQ that sets expectations. 16 pages built natively in Framer, with Cal.com booking, WhatsApp contact and forms.
Result
A complete 16-page site (services, client profiles, cases, guides and contact), fully responsive and ready for the client to edit on their own.
OndAI
Brand, website and product experience for an AI trend analyst. OndAI is a SaaS for companies with creative teams: it spots what’s taking off on social media in English and Portuguese before it reaches Spanish, explains why it works and delivers ready-to-publish drafts in the brand’s voice.
Naming · Brand Identity · Web Design · Dashboard UI · SaaS · AI
Challenge
Content teams hear about a trend once it has reached Spanish and is in every feed, and by then it’s too late. The challenge was to turn a complex technical system (sources, data, models) into something a person could understand and use in seconds.
Solution
I started with the name: OndAI, from “onda” (wave), because trends rise and fall like a wave. From there came the whole system: a warm orange, brown and lilac palette, clear typography, a paper-plane icon that takes off and graphics that show each trend as a growing curve. I carried that language into the website, the dashboard (Radar, Swipe, Watch, Calendar and Mockups) and the demo video, so everything tells the same story.
Result
A complete brand and product experience, designed alongside a team of four systems engineers. In a team of engineers, design isn’t the last step: it’s what makes people understand what you built. Design: Laura Rodríguez · Engineering: Juan Diego Valencia, Juan Canchala, Juan Diego Collazos, Nicolas Carreño.
Dew Skincare
A soft, editorial one-page template for skincare brands, facial studios and cosmetologists. Large close-ups, texture-first product cards and a Korean-inspired design, free on the Framer Marketplace.
Framer Template · Web Design · Framer Development · Responsive · 2026
Want something like this for your brand?
Tell me about your project. I reply within 24–48 h with a tailored proposal.